As the wave of electrification sweeps the world, horsepower data continues to break records, and performance seems to become "cheap" and within reach. On April 21, in Shanghai, the BMW Group used a shocking "driving show" to announce to the world: the true pinnacle of performance does not lie in simple acceleration numbers, but in ultimate control and driving pleasure.
This is a performance challenge of the BMW new generation driving pleasure concept car held on the eve of the 2025 Shanghai Auto Show. The protagonist of the "driving control show" is this concept car with luminous wheels, which is also the most powerful prototype car in the history of the BMW Group. As the epitome of BMW's new generation of intelligent and innovative technologies, it is equipped with BMW's original self-developed "driving control super brain", with 18,000 Nm of wheel torque, up to 1.2 tons of downforce and 3g lateral acceleration, and its performance is comparable to that of an F1 car.
Another protagonist is Jens Klingmann, the BMW M Motorsport factory team and M R&D driver. He drove the BMW new generation concept car to perform extreme drifting without brakes, flying close to the ground, changing lanes quickly, braking at high speed and other difficult actions. The 54-degree steep slope climbing is unprecedented to break the electric car climbing record. This is also a "big show" that explains what "control" means. 18,000 Nm burst instantly, breaking the driving limit, not breaking the control limit, and still "straightening" forward in the highest 3g lateral acceleration; 1.2 tons of downforce against the earth, pulling with the centrifugal limit, only by controlling can you run fast, successfully challenging the 54-degree extreme steep slope, making Newton rethink about gravity. 1.2 extreme energy recovery, 98% braking without brakes, completing the perfect energy relay.
In the field of electric vehicles, the 0-100km/h acceleration time is no longer the only criterion for measuring performance. BMW believes that the real driving pleasure is not just based on the brute force of the motor, but whether the vehicle can become an extension of the driver's consciousness. To this end, the BMW New Generation Driving Fun Concept Car demonstrates the core concept of "only control can bring driving pleasure" in multiple dimensions such as peak power, extreme cornering, aerodynamics, and energy recovery.
The unique BMW driving control super brain has the ultimate control power of breaking the previous situation of each module in the vehicle "fighting independently", integrating key control links such as driving, braking, steering, charging and energy recovery into a coordinated system, combining the power domain and chassis domain into one for the first time, increasing the computing speed by 10 times and achieving millisecond-level response, bringing a human-vehicle integration experience of accurate control, fast running and stable braking.
The BMW Next Generation Driving Fun Concept is also very good-looking. The world's only fluorescent paint can automatically "recharge" under natural light or weak ambient light, and at night it changes color from milky yellow to neon yellow depending on the charging status. The rear of the car also uses a "magic film" design, presenting a dreamy color transition from yellow to orange and then to pink, which shines brightly under dynamic lighting.
BMW believes that "horsepower is easy to get, but driving pleasure is hard to find". This performance challenge of the BMW Next Generation Driving Pleasure Concept Car held on the eve of the 2025 Shanghai Auto Show not only demonstrated BMW's innovative strength in driving pleasure and intelligent driving control, but also showed that driving pleasure has always been BMW's unshakable territory.
As smart electric vehicles are becoming increasingly homogenized, BMW also used this "driving show" to prove that the pinnacle of performance in the electric era is not cold parameters, but the ultimate tacit understanding between man and machine.
It is reported that the BMW Group will bring more than 30 new models to the 2025 Shanghai Auto Show, and the Chinese market will usher in exclusive new-generation models. The new-generation driving pleasure concept car is equipped with intelligent driving control technology, panoramic iDrive interactive system, large cylindrical battery technology and other innovations, which will fully define the future of the next generation of BMW models.
